Delivering a high-quality experience.
A new Helly Hansen Shop to debut in Hayama Marina on April 26, 2013.
A new Helly Hansen store will open in the Hayama Marina Plaza on April 26 under a collaboration between Helly Hansen, a group company of GOLDWIN Inc. (HQ: Shibuya, Tokyo / President: Akio Nishida / First Section of the Tokyo Stock Exchange: 8111), and Hayama Co., Ltd. (HQ: Hayama-machi, Miura-gun, Kanagawa / President: Noriko Nagaoka).
The shop will introduce a new approach for the Helly Hansen brand, with designs and selections that target a broader audience while remaining true to the traditions of its origin in Norway in 1877.
In addition to its main line of marine wear, the shop will offer a wide selection of items from casual wear to heavy-duty mountain gear. Featured lineups include not only the brand’s trademark professional-grade sailing wear, but also a wide variety of outdoor wear unique in design and suitable for casual outdoor activities.
The new shop is designed with a clean and warm ambience that evokes Scandinavian simplicity and comfort. With a spacious deck at the front of the store where shoppers can unwind, Hayama Marina’s Helly Hansen invites visitors of all ages to a high-quality, relaxing shopping experience.
HELLY HANSEN Hayama Marina shop
Address: 50-2 Horiuchi, Hayama-machi, Miura-gun, Kanagawa Prefecture
TEL: 046-876-2520
Business hours: 11:00 – 20:00 on weekdays; 10:00 – 20:00 on weekends and national holidays
Floor area: Approx. 115 m2
* For all media inquiries please contact Hayama Co., Ltd. (Tel: 046-875-2670).
*HELLY HANSEN: The world’s oldest sailing gear wear brand with over 130 years of history.
Helly Hansen was established in 1877 in Moss, a port city in Norway. The company has since been the provider of official wear for such prominent events as America’s Cup, the world’s most renowned sailing race, and Volvo Ocean Race, the world’s most feared offshore race. The brand has won the overwhelming confidence of the world’s top sailors for its outstanding performance and design. In the spring/summer of 2011, Helly Hansen launched its outdoor collection based on the theme of “from ocean to mountain,” recreating itself as an across-the-board outdoor brand.
Applying its 130 years of experience in marine wear technology, Helly Hansen showcases a unique style by combining the Scandinavian textile heritage with simple yet highly functional designs.
Helly Hansen website: https://www.goldwin.co.jp/hellyhansen/
Since its opening in 1964, the year of the Tokyo Olympics, Hayama Marina has cultivated its reputation as a sailor’s dream marina. Originally designed as the backup marina for the Olympic sailing events in Hayama, where yachting originated in Japan, Hayama Marina has proudly hosted numerous events, including the Japan Cup Match Race. Today it continues to host more than 20 club races, garnering high praise from the sailors. Along with its yacht and motorboat berths, the marina provides short cruises and boat rentals for visitors. The marina’s shopping complex, which houses five restaurants, marine wear boutique Passage, banquet halls, and many other facilities, attract shoppers from far and wide.
Hayama Marina website: http://www.hayamamarina.com/
